WORKABOUT

CLIENT

PANDA EXPRESS

AGENCY

The Many

MAJOR ROLES

Lead Art Director and Co-concepter

IGNITE

Fire. It can describe the spiciness of Blazing Bourbon Chicken, or the amount of buzz this dish had amongst Hot Ones and Panda fans. We felt the heat, and knew we had to turn it up throughout this campaign.

IGNITE - 30 SECOND

Panda Express and Hot Ones collaborated when making Blazing Bourbon Chicken. This spot imagines how these forces first hit the wok to create Panda's spiciest dish yet. Fire no doubt.

PANDA EXPRESS X HOT ONES - SOCIAL CAMPAIGN

The dish brought the heat, and we just channeled that energy into our content.

TEAM

CD: Amy Matheu
Copywriter: Myles Lumb
Associate Content Director: Kevin Sullivan